About Us

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Leadership Team

Marc Makrid

Managing Director & Co-Founder

Marc is Co-Founder and Managing Director of Kudos DNA.

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Patrick Baker

Director & Co-Founder

Patrick is Co-Founder and a Director of Kudos DNA.

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Joel makrid

General Manager

Joel is General Manager of Kudos DNA Operations in Australia and the United States.

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About Kudos DNA

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Marc

Marc consults to a wide and varied client base across multiple industry sectors, with advice typically sought at senior executive and board level. These relationships typically are long term in nature, with strong achievement of growth objectives.

Marc has held key executive positions, including:

  • Director of Marketing and Sales: S.A. Brewing Company
  • State Manager: Cadbury Schweppes (profit centre role including manufacturing),
  • Deputy Managing Director: Dairyvale Foods
  • Category Merchandising Manager: Coles Myer

His current board appointments include:

  • Campion Education (Chairman) – Australia’s largest school text book company
  • Neutrog Fertilisers (Chairman) – Largest Australian manufacturer of organic fertilisers
  • Lifestyle Bakery (Chairman) – One of the largest dedicated producers of gluten free bakery products in Australia
  • FPAG (Chairman)- Rural supplies and services across the Fleurieu Peninsula
  • Green Hat Digital (Chairman) – Melbourne based digital marketing company operating in the corporate market
  • Cold Logic (Director) – One Australia’s largest industrial refrigeration company
  • Seeley International (Director) – Australia’s largest air conditioning company
  • Tristar Electrical & Automation (Board Member) – Large commercial, electrical and automation company
  • ech (Director) – Leading South Australian aged care provider
  • Isoton (Chairman) – Launched the first ever dedicated MVNE platform and theworld’s first MVNO
  • Humanihut (Director) – Providing rigid, rapidly redeployable infrastructure
  • SA Heart (Consultant Chair) – Specialist group with a focus on providing a comprehensive range of cardiac expertise to the South Australian community

AREAS OF EXPERTISE

  • Company strategy
  • Marketing, Branding and Business Development Strategy
  • Organisation Culture
  • Executive Mentoring/Coaching
  • Extensive Board experience

QUALIFICATIONS & ACHIEVEMENTS

  • Bachelor of Business (Marketing Major) University of South Australia
  • Fellow Australian Institute of Company Directors
  • Follow Business SA on social media

Joel

Joel joined his family consulting business in 2020 and consults to various clients across multiple industry sectors. Previously he operated his own personal training business before moving into the family business full time.

Key Clients worked with:

  • Menz
  • SA Heart
  • Madderns
  • McGees Property
  • San Remo
  • La Casa Del Formaggio

QUALIFICATIONS & ACHIEVEMENTS

  • Bachelor of Business (Marketing Major) University of South Australia

AREAS OF EXPERTISE

  • Marketing, Branding and Business Development Strategy
  • Organisation Culture
  • Deep Market Research, consumer insights and analysis

PATRICK

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